Netizens have turned DeepSeek into a 'blue big fat fish': from whale girl fan art to QQ fishing and Bilibili fish disasters

The author documents how DeepSeek's whale logo led netizens to call it a 'blue big fat fish' and create fan art of a whale girl character. Users leveraged the DeepSeek Harness client, desktop pets, QQ bots, and other plugins to integrate the model into QQ chat lists and even post content in spaces. This resulted in a flood of whale girl characters on Bilibili comment sections, creating so-called 'fish disasters,' alongside humans impersonating AI. The author concludes with Zhuangzi's debate over the joy of fish, suggesting that what is perceived as the joy of fish actually reflects human joy.