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IThome · Archived at 2026-06-26 18:33

AI Shopping Match Accuracy Only 16%, Shanghai Consumer Council Calls for Action from E-commerce Platforms"Algorithms for Good"

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Shanghai Consumer Council released the 618 online shopping experience report, showing that consumers are dissatisfied with platform algorithm recommendations, with only 24.21% believing they highly match needs. Willingness to use AI-assisted shopping features is high, but precision is severely insufficient, with only 16.06% of users considering the match precise. The report calls for platform algorithms to be 'for good', with consumer experience as the core. #618 online shopping #AI shopping

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