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AIHOT · Published on October 23, 2026 at 03:14

Databricks discusses the new economics of AI cost management: shifting from tokenmaxxing to valuemaxxing

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Databricks Senior Director of Engineering Kevin Stumpf states that the focus for enterprise AI is shifting from generating maximum tokens to maximizing value. This means evaluating return on investment by dividing the business impact generated by AI by its cost.

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