Raster versus vector logos: an SVG extension does not ensure editability
Compare pixel and path graphics, checking embedded raster images, fonts and small-size exports when delivering brand assets.
Choose an approach
Request editable vector paths for multi-size reuse, contour editing or precise layout. Raster images may suit complex textures and photographic effects. SVG can contain raster content, so extensions are insufficient. Deliver both formats when useful, checking actual structure and final use while retaining editable sources.
Pixel grids and paths store graphics differently
PNG stores raster pixels limited by source resolution. SVG describes vector and mixed graphics in XML and may contain paths, text and images. Wrapping a PNG in SVG does not create editable curves. Font-dependent text may change on another machine; outlined text needs a separate editable text source. Open object structure to confirm selectable shapes instead of accepting a sharp browser preview.
Check enlargement and reduction on the same logo
Export both formats from one approved logo. Inspect contours at large size and details at actual avatar or navigation size. Scalability does not keep every thin line legible when small; a dedicated small version may be needed. Check embedded images and missing-font behavior in SVG, and pixel dimensions and transparency in PNG. Keep colors and proportions identical rather than comparing a regenerated design. No specific logo was created or evaluated here.
Deliver masters and export specifications to reduce rework
Keep a vector master and export raster assets at specified sizes. Record font handling and color settings, then update derivatives when the logo changes. Small file size is not the only metric: complex paths can be hard to maintain and compressed rasters can show artifacts. Have another designer make one local edit to verify source usability. This comparison follows W3C formats without promising editable vector output from every AI generator.
Checked sources
These sources support the concepts and methods described here. Examples and test scope are labeled separately; check the version of the tools you use.