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Going viral on Xiaohongshu! Using Jimeng AI and Kling AI to create children's English picture book short videos, with individual videos reaching 130,000–370,000 views.

Launched Oxford Junior English Series 1 and 2 via Xiaohongshu's side channel: sold 377 units of the Level 2 course at ¥39 each and 50 units at ¥36 each, generating over ¥16,000 in revenue. Many similar creators exist; it is worth benchmarking them. Using Jimeng AI and...

Sharer: Fei Zhanggui2026.10.23
Summary

Review the results before exploring further

Launched Oxford Junior English Series 1 and 2 via Xiaohongshu's side channel: sold 377 units of the Level 2 course at ¥39 each and 50 units at ¥36 each, generating over ¥16,000 in revenue. Many similar creators exist; it is worth benchmarking them. Using Jimeng AI and Kling AI to generate animated picture book short videos for children has become a hit on Xiaohongshu! Multiple posts have between 1,300–3,700 likes and 130,000–370,000 views, with active comment sections where users are requesting digital copies. The video production threshold is low; they are not full-motion animations but rather GIFs paired with English phrases and vocabulary. Users purchase them via Baidu Netdisk for delivery, and the content can be posted simultaneously on Xiaohongshu and XiaoLvShu.

Our Take

Three things to consider about this case

Why it matters
Use one product or piece of content to validate demand first, then record transactions, costs, and after-sales service.
Who it suits
Suitable for reference by those who already have similar needs and can verify effectiveness through small tasks.
What to check first
The achievements mentioned in the summary belong to the author's self-report; distinguish between revenue and profit, and consider costs, man-hours, and reproduction conditions.
Our Suggestions / Try This
Who it suits
Content operators and e-commerce practitioners
What to try first
Select one product or set of materials for a small-scale test, recording publication and feedback.
What to measure
Compare genuine inquiries, clicks, and transaction feedback, recording costs and revenue separately.
For Individuals
Try Image Compression ↗

What should you ask before trying this?

  • What specific need does this practice solve for you?
  • How should the minimum viable test be accepted, and how much time needs to be invested?
  • Which steps still require human processing and continuous maintenance?
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