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Someone on Xiaohongshu is selling a 9.9 yuan AI practical course; with over 37,000 sales, total revenue exceeds 360,000 yuan.

Successful users can create courses to sell on Xiaohongshu. A three-day AI online practical course priced at 9.9 yuan, teaching how to build AI agents, illustrations, and videos, has sold over 37,000 copies.

Shared by: Tianqi2026.10.18
Summary

Review the results before exploring further

Successful practitioners in this niche can sell courses on Xiaohongshu (Red). One example is a three-day AI practical course priced at ¥9.9, teaching how to build AI agents, create illustrations, and produce videos. It has sold over 37,000 copies, generating more than ¥360,000 in revenue. The volume of 37,000+ sales indicates approximately 37,000 units of traffic exposure. This approach also enables converting public domain traffic to a private community, upselling high-value courses (online full-price classes or offline AI workshops), selling an AI companion group, and promoting membership services—all proven methods for monetization.

Our Take

Three things to consider about this case

Why it matters
Use one product or piece of content to validate demand first, then record transactions, costs, and after-sales service.
Who it suits
Suitable for reference by those who already have similar needs and can verify effectiveness through small tasks.
What to check first
The achievements mentioned in the summary belong to the author's self-report; distinguish between revenue and profit, and consider costs, man-hours, and reproduction conditions.
Our Suggestions / Try This
Who it suits
Teachers and office workers
What to try first
Pick a recurring small task and verify the workflow using a document first.
What to measure
Verify the output content and format, and record the steps actually saved.
Try Document Format Conversion ↗

What should you ask before trying this?

  • What specific need does this practice solve for you?
  • How should the minimum viable test be accepted, and how much time needs to be invested?
  • Which steps still require human processing and continuous maintenance?
Still deciding? Read our decision guides
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